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Fine-Tuning Your Marketing Strategy- Balancing Digital with Traditional
As we move into a post- pandemic economy, many businesses have both successfully pivoted as well as continue to work hard at recovering by implementing new digital marketing strategies, launching ecommerce sites, conducting virtual meetings and events and attending networking and conference sessions via teleconferencing or by video. During the powerful workshop. We will build on these strategies and discuss how businesses are balancing digital marketing with traditional promotional and advertising tactics; answer the question – “Is your business ready to come online?” and outline the 10 “must have” digital marketing tools and platforms business should consider for building brand awareness, driving sales and providing stellar customer services post pandemic and beyond.
ASBDC Accredited Member seal
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration and a Grant with the Governor’s Office of Business and Economic Development. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA or the Governor’s Office of Business and Economic Development. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact the California SBDC closest to you.